Common

unity

A platform for connecting neighbors, sharing knowledge and creating a strong community

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Overview

This project aims to enhance the community experience by creating a platform for knowledge sharing among neighbors. Through user research and testing, the goal was to design an interface that meets the needs of individuals seeking to learn, teach, and connect within their local environment.

The Challenge

Strengthen community connections and create opportunities for learning and knowledge sharing among neighbors.

Goals

Enable people to learn new things from their neighbors
Expand social circles within the neighborhood
Foster a stronger sense of community and belonging

Benchmark

Facebook Communities

Adventages:

A popular platform with a massive user base.
Communities for every possible area of interest.
Easy to create and manage communities.
Strong tagging and promotion options.
Integration with other Facebook feature.

Disadventages:

Communities can be noisy and filled with spam.
Difficult to control content and behavior of community members.
Facebook is known for privacy issues.
Communities may be less geographically focused.

WhatsApp Groups

Adventages:

Direct and private communication between group members.
Easy to use with instant notifications.
Suitable for small, active groups.
Groups can be closed and focused.
Especially popular among younger people.

Disadventages:

Groups can become flooded with messages.
Difficult to manage large groups.
Not suitable for broad content sharing or promotion.
Concerns about privacy and data security.

WhatsApp Groups

Adventages:

Direct and private communication between group members.
Easy to use with instant notifications.
Suitable for small, active groups.
Groups can be closed and focused.
Especially popular among younger people.

Disadventages:

Groups can become flooded with messages.
Difficult to manage large groups.
Not suitable for broad content sharing or promotion.
Concerns about privacy and data security.

Research Process

User Survey

A survey was conducted with 30 participants to gather insights on user needs and preferences for a neighborhood community app. The goals of the survey were to:

Understand user requirements and expectations for a community-focused app.
Assess user interest in using such an app to enhance local connections.
Collect feedback on potential features and functionalities users would like to see.

Key Findings

Personas

Use case

Daniel comes home after a day at the office and feels she wants to do and learn new things, but she's too tired to travel far and start looking for paid courses or workshops.

Actions:

Daniel opens the "Come on Unity" app and searches for neighbors nearby who are involved in things she's interested in learning.
She finds an available neighbor who lives a 2-minute walk away and is a professional photographer.
Daniel starts a conversation with her and explains that she is a graphic designer and is willing to teach her Photoshop and image editing in exchange for photography lessons.
They use the app to schedule a meeting in the neighborhood for the evening—the neighbor brings a camera, and afterward, they sit at Daniel's place and edit the photos they took.
They meet a few more times and become friends.

Task Analysis

Task: Finding and scheduling a meeting with a neighbor who teaches skills relevant to your interests.

Waireframe

Final Design

Registration process

Main flow

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